Contemporary womenswear brand

Privacy Policy


Transparency is our key principle, we are doing our best to ensure that our Users' personal data isn’t being used without their knowledge or will. “User”, “You” and “Your” refers to you, the person who visits our Website, place an order on this website. “Rish Apparel”, “Ourselves”, “We”, “Our” and “Us”, “Website” refers to our company. “Service” refers to every activity we are doing to dispatch a product. “Party”, “Parties”, or “Us”, refers to both the customer and ourselves, also refers to our company partners. Any use of the above terminology or other words in the singular, plural, capitalization and/or he/she or they, are taken as interchangeable and therefore as referring to same. This Privacy Policy governs the manner in which collects, uses, maintains and discloses information collected from users, i.e. you (“User") of the website (""). This Privacy Policy applies to our Website and all products and services offered by We collect your data which is necessary for processing an order or is necessary for performing our services, for development and marketing purposes. 

We don’t share User’s personal data to any third parties other than mentioned in Privacy Policy which is mandatory for processing and dispatching an order or to perform other services stated further mentioned.

What information do we collect

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, place an order, respond to a survey, subscribe to the newsletter and in connection with other activities, services, features or resources we make available on our Website. Users may be asked for, as appropriate, name, email address, mailing address, phone number, credit card information. We always ask consent from the Users.

Users may, however, visit our Website anonymously.

We will collect personal identification information from you only if you voluntarily submit such information to us. You can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Website related activities, e.g., ordering a product or receiving our newsletter, taking a survey, participating in a contest organized by us. All of the above are applicable to every interaction via our social media (Facebook, Instagram, Pinterest, etc.), email, phone.

We may collect non-personal identification information about Users whenever they interact with our Website. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Website, such as the operating system and the Internet service providers utilized and other similar information.

Compliance with children's online privacy protection act

Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our Site from those we actually know are under 13, and no part of our website is structured to attract anyone under 13.

How do we use personal information collects and uses Users personal information for the following purposes:

  • To personalize user experience
    We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Website. We may create anonymous, aggregated or de-identified data from your personal information and other individuals whose personal information we collect. We make personal information into anonymous, aggregated or de-identified data by removing or omitting information that makes the data personally identifiable to you. We may use this anonymous, aggregated or de-identified data and share it with third parties for our lawful business purposes, including to analyze and improve the Services and promote our business.
  • To process transactions and providing a service
    Rish Apparel, like many businesses, sometimes hires other companies or individuals to perform certain business-related functions. Examples of such functions include maintaining databases, identity verification, fraud monitoring, processing credit card payments, etc. When we employ another person to perform a function of this nature, we only provide them with the information that they need to perform their specific function (for example, providing our credit card payment provider with your credit card information).
    We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service e.g. shipping company.
  • To send periodic emails (optional)
    The email address Users provide for order processing, will only be used to send them information and updates pertaining to their order. It may also be used to respond to their inquiries, and/or other requests or questions. We don’t send unsolicited newsletter. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Website.
  • Internal research and development purposes
    We automatically collect data about the website and service activity of the User without identifying you personally. This information doesn’t reveal your specific identity (like your name or contact information), but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Website and other technical information. This information is primarily needed to maintain the security and operation of our Website, and for our internal analytics and reporting purposes.
  • Organizing contests
  • To carry out polls and surveys

What legal basis do we have for processing your personal data

We always ask for your consent regarding the use of your personal data. You can withdraw any time your data upon request by sending a data withdrawal inquire at only IF applicable mandatory law does not provide otherwise. Read Your rights in relation to personal data section regarding exemptions.

When do we share personal data

We share your personal data for those third-parties for operation purposes only. This means that we share your data (name, billing address, shipping address, phone number) with the shipping company in order to deliver your parcel. By clicking here, you can check the shipping company’s privacy policy in Romania & by clicking here, here and here for the rest of the world. Our online payment service it’s processed by Braintree you can access their Privacy Policy by clicking here.
Your email address is shared with MailChimp in order to receive newsletter. By clicking here, you can check MailChimp’s privacy policy. You can unsubscribe from our newsletter at any time.

We can disclose your personal data in case of violating our Terms and Conditions. Besides mentioned above, we do not share any of your data. We value your privacy and will treat your personal data confidential.

Where do we store and process personal data

We only keep your personal data (name, shipping address, billing address, phone number) in the form of an invoice letter in our archived invoice storage which we are required to keep for 5 years by local laws. We do not store your identifiable personal data (name, shipping address, billing address, phone number, credit card number). Otherwise, we don’t store any other identifiable information about you, besides your email address, we have asked for your consent for when subscribing to our newsletter.

How long do we keep your personal data for

We only keep your data until closing the purchase contract between you and the Website. Closing the purchase contract happens after you receive the parcel + 14 business days.
We only keep these data in the form of an invoice letter in our archived invoice storage which we are required to keep for 5 years by local laws. After a mandatory 5 years, invoice letters get erased.
If you have a subscription to our newsletter we keep your data until you unsubscribe. We don’t retain any personal data any longer than reasonably necessary.

How do we secure personal data

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, transaction information and data stored on our Website, however, data transmission over the Internet is not without risk. Steps are taken to protect your information, but we can not absolutely guarantee the security of the data you transmit to us, any transmission being at your own risk. Sensitive and private data exchange between the Website and its Users happens over a SSL secured communication channel.

Sharing your personal information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third-party service providers to help us operate our business and the Website or administer activities on our behalf, such as sending out newsletters, surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

Use of cookies and other technologies

We use cookies to save country selection, information of previous visits and views of pages visited. The browser can be set to accept cookies or not, read more in the help section of your browser. Most interactive websites use cookies to let us retrieve the user's details for each visit. Cookies are used by our Website to enable the functionality of certain areas to make it easier for people visiting.

A cookie is a small text file sent from a website and stored locally on the visitor’s hard drive.
Virtually all websites use cookies as help for improving the user experience. This may, for example, be if you want to have specific user settings stored.

Cookies are automatically stored on your computer when you visit, and they are sent between your browser and a web server. We use cookies to enable us to keep demographic and user-related statistics of visitors to Cookies thus also allow us to customize the content specifically to your and other users’ interests.

  • Google cookies are used to enable us to analyze user behavior in Google’s analysis tool, Google Analytics, or in connection with more relevant marketing in Google’s search engine. Even if we register your IP address, it will be anonymized before it is sent to Google. You can read more about the cookies used for Google Analytics and the life of these cookies at You may opt-out of Google Analytics by installing this small browser add-on:
  • Doubleclick cookies are used to improve and customize marketing, for example, by enabling us to show relevant products, improve reporting of campaign activity and prevent that you see the same advertisement multiple times.
  •  Facebook cookies are used to enable us to provide and customize relevant advertisements as well as to enable us better to analyze the effectiveness of our Facebook marketing relative to other advertising services. If you do not want Facebook, Google and our other partners to collect data about your behavior, you can choose to decline their cookies in your browser. This can be done via this page:
  • We use Facebook Pixel to enable us to track actions such as obvious interest in categories and products or when purchases are made. This enables us to identify and optimize our Facebook marketing, for example by showing you the most relevant content in relation to your interests.

If you do not want cookies to be stored on your computer from us or other websites, you can easily delete existing cookies. Please note that if you are refusing cookies, may not work properly.

Find help removing cookies via one of the following links depending on which browser you are using:

- Internet Explorer

- Microsoft Edge

- Mozilla Firefox

- Google Chrome

- Opera

- Safari and iOS devices

- Android

- Windows 7 (telephones)

Linking to other websites / third party content

Certain content and services available via our Website may include materials from third-parties. We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review the third-party's policies and conditions carefully and make sure you understand them before you engage in any transaction. Any kind of complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.

Your rights in relation to personal data

You have the right to access your personal information anytime by requesting it via email. Also, you have the right to request to delete your personal data from our database. Please contact us at 
However, as stated above in the chapter How long do we keep your personal data, you must be aware that we are legally not allowed to erase a legal and official document like an invoice letter which contains your personal data (name, shipping address, billing address, phone number).
We remove your email address upon request at any time from our newsletter mailing list.

How to contact us?

If you have any questions and concerns feel free to contact us via email:

Changes to this Privacy Policy has the discretion to update this privacy policy at any time. When we do, revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Last updated: 23.09.2019